Digital Media Manager
Position: Digital Media Manager / Content Creator
Job description
Digital Media Manager / Content Creator
Full-Time with Benefits
On-site in Vero Beach, FL
Summary:
Riverside Theatre is seeking a creative and data-savvy Digital Media Manager to lead our social media strategy and content creation efforts. This role will focus on increasing digital engagement and converting online audiences into loyal ticket buyers.
Key Responsibilities:
Develop and execute digital social media strategies that build brand awareness and bost engagement and drive ticket sales.
Manage Riverside Theatre’s social media accounts (Facebook, Instagram, YouTube, LinkedIn, TikTok).
Design and create original, high-quality content—videos, stories, graphics, and campaigns.
Establish priorities and set campaign objectives, budget, and relevant KPIs
Manage and optimize paid advertising campaigns (Meta Ads, Google Ads).
Implement and maintain email marketing campaigns (audience segmentation, A/B testing).
Monitor analytics including campaign analytics and provide monthly reports with actionable insights to optimize campaign performance.
Conduct market research and competitor analysis to define realistic goals and identify more effective approaches to our digital marketing efforts
Collaborate with marketing, box office, and artistic teams to align promotions with productions.
Ensure consistent voice and visual branding across digital platforms.
Required Skills & Qualifications:
2–5 years experience in digital marketing, social media, or related field.
Strong portfolio of digital content creation (especially short-form video).
Proficient with Meta Business Suite, Google Ads, Canva/Adobe Creative Suite.
Strong understanding of SEO, PPC, and email marketing tools (Mailchimp or similar).
Excellent copywriting and storytelling skills.
A passion for the performing arts and community engagement.
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Tools & Platforms:
Social Management: Meta Business Suite, Later/Hootsuite
Design & Video: Canva Pro, Adobe Premiere Rush, CapCut
Email Marketing: Mailchimp or Constant Contact
Analytics: Google Analytics, Meta Insights
Ads: Meta Ads Manager, Google Ads
CRM Integration: PatronManager or Tessitura (if used)
DISCLAIMERS: All requirements are subject to possible modification to reasonably accommodate individuals with disabilities.
This description in no way states or implies that these are the only duties to be performed.
Riverside Theatre is an Equal Opportunity Employer. Equal opportunity will be extended to all individuals without regard to race, religion, color, sex, national origin, sexual orientation, age, marital status, disability or any other status protected under applicable Federal, State or Local law..
Riverside Theatres' core values are at the forefront of all that we do - Ensemble Staffing; Pursuit of Perfection; Community Leadership. Valuing cultural, intellectual, and experience-based diversity, being inclusive when meeting the needs of the staff and audience, and pursuing perfection enables us to provide a welcoming, safe, and creative environment for all that participate.
Industry
Performing Arts
Employment Type
Full-time
Interested candidates should use the application form below using the subject line of "Digital Media Manager" position.
Riverside Theatre Core Values
Pursuit of Perfection…….Ensemble Staffing …….Community Leadership